Elevated everyday style

Created by designer Sam Jones, POL was born in 2008 with a small collection of knitwear and a big idea: to elevate everyday style.

Today, we’re a thoughtful yet effortless label with a loyal following, stocked in boutiques throughout Australia and New Zealand. Our collections are designed to feel considered, easy to wear and a little unexpected, with knitwear still at the heart of what we do.

Using ethically sourced fabrics and yarns wherever possible, we place a big emphasis on hand feel -  if it doesn’t feel good, we don’t make it. Simple as that.

Working with trusted factories we’ve built long term relationships with, our seasonal collections are produced in a limited quantity – once they’re gone, they’re gone.

Clothes designed to wear, love and make your own.